Have a passion for cars and online marketing?

History

There’s the old saying that it takes a village to raise a child. Well, the same goes for companies! While our core is a team of three talented individuals, we’ve been fortunate enough to have the support of family and friends as we embarked on this wild journey. The idea started back in 2015, but we finally had the resources to launch this site in 2017. Here we are, and we’re ready to change the way folks shop for cars, trucks, and SUVs.

Janet Hendrickson, CEO

Janet has worked at several car dealerships around the country. Her favorite moment has always been going on a test drive with clients and seeing their faces light up as they step on the gas. When she became manager of marketing, she discovered how much stores are limited by their marketing vendors. A few years later, she decided it was time she did something about it and began looking for the right team to start a new business.

Joseph Stern, GSM

Joseph spent years working as an accountant until he burned out on all those numbers. It occurred to him that what he needed was to work with people, not spreadsheets. After meeting Janet at a chance barbecue, he saw an opportunity for a career change that brought new light to his life. As the GSM, his job is to find the dealerships interested in increasing their online visibility and first-generation leads.

Hila Rabinovitch, Tech Guru

Hila holds both a bachelor’s and master’s in computer science. While she’s worked on a wide range of projects in the past, creating and maintaining Auto Dealership Sites is one of her favorites.

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